Consumer Trends
Consumer trends, insights and preferences
Consumer Trends
Family meal deals
Women and millennials with children are particularly receptive to takeout, and touting bundled meals as an easy family dinner solution can help appeal to those groups.
Consumer Trends
3 emerging trends we're watching in June
This month, beverages are truly making waves.
Consumer Trends
Restaurant traffic to increase at a slower rate than U.S. population over the next decade
Although the industry is slowly showing improvements after being hard hit by the recession, there remains cause for concern. According to NPD, a leading market research company, restaurants are expected to grow by only 1 percent a year while the country’s population will grow by 1.1 percent per year over the next decade.
Purchasers of gourmet food products may make some concessions to stay within budget, but they are not wiling to compromise on sophisticated taste—they are merely finding more wallet-friendly ways to indulge. That was the major finding reported in Packaged Facts’ Gourmet, Specialty and Premium Foods, Beverages and Consumer Trends in the U.S., 8th Edition.
Patrons may grumble when restaurants raise food prices, but they seem willing to spend more for better service. According to a survey of 500 consumers from American Express MarketBriefing, diners would spend more money for pleasant atmosphere, cleanliness and friendly staff than they would for healthier menu items or freshly baked bread.
Americans are expressing an increased desire to consume more vegetables, according to “Vegetables & Sides: Culinary Trend Mapping Report,” based on research by the Center for Culinary Development (CCD). And we’re not just talking lettuce and tomatoes here; veggies like kale and brussels sprouts are steadily claiming larger portions of the dinner plate, popping up in menus across the country.