Hot on the heels of DRU, Domino’s delivery robot, the pizza brand is poised to try the next big thing in delivery: drones.
Domino’s franchisee Domino’s Pizza Enterprises Ltd. has partnered with an American “flying robot” company to test drone delivery in New Zealand this year, with plans to later try the service in Australia, Germany, Belgium, France, Japan and the Netherlands, Bloomberg reports.
The aim is for customers to place orders using an app on their smartphones, which the drones would use to home in on a customer’s location. That patron would then be alerted as the drone came near, and the pizza would be lowered to them, with the drone keeping a distance for safety reasons.
According to Domino’s, its trial in New Zealand would be the first drone delivery service employed on a commercial scale.
Read the full story via Bloomberg.