OPINIONFinancing

For Burger King and its franchisees, a focus on profitability is a long time coming

The Bottom Line: The brand’s massive changes mean it remains a work in progress. But operators say the focus on profitability has it headed in the right direction.

This Premium Content is only available to rb+ Subscribers

Continue reading with one of the options below

or Subscribe

Restaurant Business Exclusive Content

Food

Pei Wei expands its pantry to launch lighter, protein-focused dishes

Behind the Menu: The new items target healthy lifestyles, providing balance to the fast casual’s more indulgent Asian classics.

Financing

U.S. restaurant chains should pay close attention to Asian upstarts

The Bottom Line: While rapidly growing Mixue and Luckin Coffee have a long way to go before they surpass the biggest U.S. restaurant chains on a sales basis, their models should serve as a wake-up call.

Financing

Restaurants introduced a record number of limited-time offers last year. Where were the sales?

The Bottom Line: The restaurant industry, eager for sales and traffic in a difficult year, issued more new products than they ever have. Yet it hasn’t worked to get customers in the door.