Continue to Site >>>
Food

Cheesecake Factory expands brunch service

Oct. 05, 2017

The Cheesecake Factory is broadening its brunch service, as the brand will now offer its Sunday brunch menu on Saturdays also.

Beginning on Oct. 7, the casual-dining chain will serve up such brunch offerings as Bruleed French Toast and a fried chicken and waffles Benedict throughout the weekend. The menu is now referred to as its weekend brunch.

“Our guests have enjoyed Sunday brunch at The Cheesecake Factory for nearly forty years, and we’re so pleased to begin serving brunch on Saturdays, too,” CEO David Overton said in a statement.

Its weekend brunch will be offered from 10 a.m. to 2 p.m.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Menu 

Multimedia

Innovation rules at 2025 MenuMasters

The power of ube

Limited-time offers roll out at warp speed

Chain chefs share menu insights

The Latest

Operations

McDonald's is expanding late-night hours

Premium
Financing

Focus on dine-in customers, even as more opt for takeout

Financing

For more restaurant consumers, the car is the dining room

Listen to your daily news: RB PodcastsNew episodes weekdays
Restaurant Daily
A Deeper Dive
Menu Talk
The Week in Restaurants
Working Lunch

Related

5 things to know about Cheesecake Factory’s new investment

Food

4 tactics to offset hurdles of adding brunch

More on this Topic

Food

Innovation rules at 2025 MenuMasters

Food

From restaurant to retail: Here’s how to turn a signature dish into a supermarket star

Food

In-N-Out Burger moves away from artificial ingredients following Make America Healthy Again push

Food

Here are our best bites from the Show floor

Food

Dominique Crenn, Curtis Duffy, Chili's and Wendy's are among those honored as 2025 MenuMasters

Food

Puttshack's menu scores high with fans who come for the food as well as the games

Exclusive Content

Financing

Focus on dine-in customers, even as more opt for takeout

The Bottom Line: Data from Technomic shows that dine-in service builds equity with customers. So restaurant chains should not ignore it, even if most business walks out the door.

Financing

Social media is changing the restaurant industry

The Bottom Line: From the success of brands like Crumbl and Dave’s Hot Chicken to the struggles at Starbucks and McDonald’s, social media is playing a massive role in how consumers view chains.

Financing

Here's what people are talking about at the National Restaurant Show

The Bottom Line: We had a lot of conversations during the first two days of the country’s biggest restaurant exhibition in Chicago. Here’s what we’ve been hearing.

Trending

Operations

McDonald's is expanding late-night hours

Premium
Financing

Focus on dine-in customers, even as more opt for takeout

Financing

For more restaurant consumers, the car is the dining room

More from our partners

Drive Dessert Sales with Branded Inclusions

Why that “free” pickup shelf can cost operators more than expected

Strengthening Customer Loyalty: The Payments-Loyalty Connection

Taking the Risk Out of Restaurant Technology

Clean Restrooms Make a Positive Impression