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Chris Simms is founder and CEO of Lazy Dog Restaurant & Bar, a casual-dining chain with 39 locations. Simms and his team strive to make Lazy Dog the “next generation of casual dining” by delivering a unique experience through its menu mix, ambience and hospitality.
Instead of paring down the menu during the pandemic, the kitchen accelerated innovation, creating chef-designed TV dinners to go, partnering with a craft brewery to offer canned beers and starting a virtual concept called Jolene’s Wings. Inventive bar food is one of the concept’s trademarks, and a variety of creative snacks and small plates rotate regularly.
Listen as Simms shares how Lazy Dog will continue building on these innovations and satisfying customers’ cravings as the chain grows.
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