These rustic Belgian bakery-cafes, whose centerpiece is a large communal table, sell organic, Fair Trade coffee and an increasing number of products from self-sustaining, bio-diverse farms. The brand was founded in Brussels in 1990 by Alain Coumont, and the Belgian owners, PQ Licensing SA:. They opened the first stateside store in 1999.
|Location||New York, N.Y.|
|2007 Systemwide Sales ($000)||$42,000,000|
|YOY Sales Change||31.3%|
|2007 U.S. Units||27|
|YOY Unit Change||35.0%|
|2007 Average Unit Volume ($000)||$1,800,000|
|Future 50 Year||2008|