Known as the home of the original dirty soda, Swig helped fuel a new generation of beverage innovators. The franchised drive-thru concept added 15 units last year and has sights set on reaching 1,400 units within the next eight years. It's mostly company owned now, but franchising launched in 2023. It's owned by The Larry Miller Co., a former owner of the Utah Jazz basketball team, with a minority stake held by Utah-based The Savory Fund.
| Location | Pleasant Grove, Utah |
|---|---|
| 2023 Systemwide Sales ($000,000) | $56 |
| YOY Sales Change | 39.0% |
| 2023 U.S. Units | 60 |
| YOY Unit Change | 33.0% |
| Future 50 Year | 2024 |
| Franchising | No |
*Technomic estimate
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