Leadership

Clean Juice adds a chief marketing officer

The organic juice chain promoted B. Quick Chadwick to CMO from VP of marketing.
Clean Juice
Photo courtesy Clean Juice

Clean Juice promoted B. Quick Chadwick to chief marketing officer, the chain announced Tuesday.

Chadwick had served as Clean Juice’s vice president of marketing for the past four years.

He will continue to develop and lead all marketing and public relations efforts for the 120-unit organic, fast-casual brand across traditional and digital channels.

He has more than 20 years of marketing experience.

Clean Juice was founded in 2016 by Landon and Kat Eckles. The chain’s mission is rooted in the Bible and focuses on the importance of an organic, plant-based diet with a menu of cold-pressed juices, smoothies, acai bowls, sandwiches, wraps and more.

Chadwick “brings a level of expertise, drive and passion that is un-wavered,” Landon Eckles said in a statement.

In July, Clean Juice named NFL star Tim Tebow as the chain’s national ambassador. Tebow has been outspoken about his Christian faith, aligning with the juice chain’s mission.

Chadwick, in a statement, said he is “proud” to help Clean Juice grow.

"Through God's grace, my desire to work with an amazing group of people and a meaningful brand brought me to the doorstep of Clean Juice nearly four years ago," he said. "I am extremely proud to be a part of the Clean Juice family, where I've been a part of helping build a brand built on core values and its walk-the-walk focus of "Healthy in Body, Strong in Spirit" for all people and communities within Clean Juice Nation."

The Charlotte, N.C.-based chain bills itself as the country’s first and only USDA-certified organic juice bar franchise. In 2020, the then-100-unit concept had sales of $39.3 million, up 18% over the year before, according to data from Restaurant Business sister firm, Technomic.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

Crumbl may be the next frozen yogurt, or the next Krispy Kreme

The Bottom Line: With word that the chain’s unit volumes took a nosedive last year, its future, and that of its operators, depends on what the brand does next.

Technology

4 things we learned in a wild week for restaurant tech

Tech Check: If you blinked, you may have missed three funding rounds, two acquisitions, a “never-before-seen” new product and a bold executive poaching. Let’s get caught up.

Financing

High restaurant menu prices mean high customer expectations

The Bottom Line: Diners are paying high prices to eat out at all kinds of restaurants these days. And they’re picking winners and losers.

Trending

More from our partners