Iron Hill Brewery has named Joyce Polsenberg Cremin as its new VP of marketing.
She will take over strategic marketing for the 20-unit brewpub chain as it looks to expand in the Mid-Atlantic and Southeast.
Polsenberg Cremin was most recently the senior director of restaurant and bar marketing at Kimpton Hotels & Restaurants for more than five years. She previously held marketing leadership roles with Aramark and Garces Restaurant Group.
Joyce Polsenberg Cremin / Photograph courtesy of Iron Hill Brewery
“We are excited to bring someone with Joyce’s background to the Iron Hill family. Joyce impressed us with her expertise in hospitality and her attention to detail in developing and delivering all marketing communication,” said CEO Chris Westcott in a statement.
Westcott was named CEO in October.
In addition to its from-scratch menu, Exton, Pa.-based Iron Hill brews its beer on-site at each of its locations across Delaware, New Jersey, Pennsylvania, South Carolina and Georgia. It has opened four new units during the pandemic, including a fast-casual concept in Exton called Iron Hill Brewery TapHouse, which is attached to its first large-scale production brewery.
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