Marketing

8 weed-themed restaurant promos for 4/20

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The Bottom Line: The quick-service giant’s dichotomous year was illustrated with back-to-back stories on the chain’s successful Grinch meal and its new value-focused franchising standards.

Tech Check: We envision more acquisitions and AI for restaurant tech in 2026. And we think this restaurant brand will start a podcast.

The fast-food giant, which is trying to bring back lower-income consumers frustrated by menu price inflation, will take additional steps to monitor operators’ work with third-party pricing consultants.

The fast-casual chain on Monday debuted a new value-priced variation of its iconic Harvest Bowl, available to loyalty members for a limited time. It's the latest move in an ongoing attempt to improve the brand's price perception.