Marketing

How Teriyaki Madness turned a major marketing oops into a win

When the Asian bowl chain accidentally sent (and had to take back) an email offering a free year of food to 8,300 loyalty club members, it crafted a sweet result out of a potentially sour situation.

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Financing

Here' why Dutch Bros outperformed Starbucks last year

The Bottom Line: Data from Technomic shows that the drive-thru chain is outperforming its much larger rival on numerous metrics, which may help explain the brands' diverging performances.

Financing

Here's what we're looking for this upcoming earnings season

The Bottom Line: Here are a few key topics we’re watching as restaurant chains start reporting their end-of-year earnings next week, including Starbucks, McDonald’s, the Trump effect, optimism and weather.

Financing

As Trump 2.0 starts, another round of inflation may loom for restaurants

Threatened tariffs on Mexico, Canada and China could have a widespread impact on the industry, as could immigration restrictions, just as the environment normalizes.