Marketing

How Teriyaki Madness turned a major marketing oops into a win

When the Asian bowl chain accidentally sent (and had to take back) an email offering a free year of food to 8,300 loyalty club members, it crafted a sweet result out of a potentially sour situation.

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Financing

Shoppers apparently returned to stores on Black Friday

The Bottom Line: Holiday shopping season isn’t what it used to be as more than half of consumers get most of their gifts online. But they were more likely to shop inside stores last weekend.

Financing

Most consumers now consider convenience stores viable alternatives to fast food

The Bottom Line: More than half of U.S. consumers now believe convenience-store prepared food is a good alternative to quick-service chains. Did value drive that change?

Financing

It was an ugly quarter for the fast-food business

The Bottom Line: The sector leads the list of losers from the third quarter, as consumers largely shifted spending to other restaurants or just stayed home.