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Marketing

Restaurant marketing ideas and trends

Marketing

Chains unveil web deals around Cyber Monday

 By Restaurant Business Staff on Nov. 27, 2017

Wendy’s is just one of the restaurant brands angling to boost digital business.

Marketing

This week’s restaurant nightmares: Marketing misfires

 By Peter Romeo on Nov. 29, 2017

Supposedly there's no such thing as bad publicity. These situations suggest otherwise.

Marketing

Dunkin’ Donuts brings back Brewing Joy campaign

By Restaurant Business Staff on Nov. 30, 2017

Select locations of the quick-service chain will offer up to 500 cups of free coffee.

Marketing

McDonald’s reveals its new value menu

By Jonathan Maze on Dec. 05, 2017

Chain’s volley in the new value wars is a tiered menu that will be available Jan. 4.

Marketing

6 ways restaurants aim to drive holiday traffic

By Benita Gingerella on Dec. 08, 2017

‘Tis the season for sales draws that go beyond gift cards.

Marketing

KFC overhauls its e-commerce store for the holidays

By Benita Gingerella on Dec. 11, 2017

KFC fans will have a change to grab a variety of KFC-themed merchandise starting at $4.

Marketing

Golden oldies get dusted off for new wave of restaurant marketing

By Peter Romeo on Dec. 12, 2017

The quest for customers is prompting some chains to think retro.

Marketing

Houlihan’s announces New Year’s specials

By Restaurant Business Staff on Dec. 13, 2017

Guests can enjoy prix fixe menus and happy hour deals.

Marketing

Top 5 marketing moments of 2017

By Benita Gingerella on Dec. 18, 2017

These marketing mishaps and wins left a mark on operators and consumers.

Marketing

KFC’s new colonel is … who?

By Jonathan Maze on Dec. 20, 2017

The chicken chain goes with an unknown actor as its new colonel to “save money" for a new value offer.

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