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Marketing

Restaurant marketing ideas and trends

Marketing

5 lessons in marketing from the MEG meeting

Attendees heard tips from chain leaders like Piada’s Chris Doody and were given an update on menu labeling by the NRA’s expert on the topic.

Marketing

How to score revenue when the local sports team fumbles

Here's how sports-centric restaurants boost restaurant sales when the local team is falling flat.

Diners just can’t resist snapping photos at these easy-on-the-eye establishments.

Restaurants in Florida and Texas are beginning to rebuild business and keep locals engaged while dealing with storm aftermath.

The chain said it was talking about business but may have given the impression it was insensitive to both sides in the controversy.

The updated campaign will now include comediennes Jane Krakowski and Ellie Kemper, part of the chain's effort to draw more female patrons.

Rather than fight the momentum of a wacky or outlandish social post, some operators are jumping in on the joke.

Chain locations aren’t exact clones of each other. There are little quirks, local menu items and different customer demographics. That’s why one social media presence doesn't necessarily fit all.

Whether a chain or a concept branching outside its home base, opening in a new area means engaging consumers who don’t necessarily know your brand.

If there’s no celebrity chef tie-in, newcomers are betting on accountability as points of difference.

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