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Marketing

Restaurant marketing ideas and trends

Marketing

Panera reports success with its coffee subscription program

 By Heather Lalley on Jul. 16, 2020

The unlimited coffee offering now has about three-quarters of a million subscribers, prompting the fast casual to launch a referral program to generate even more.

Marketing

Bastille Day, vegan chicken, crispy rice and boozy drinks make menu news

 By Patricia Cobe on Jul. 14, 2020

Restaurants are driving consumer interest with lots of new launches.

Marketing

Burger King wants its cows to emit less gas

By Jonathan Maze on Jul. 14, 2020

The burger chain will start selling Whoppers made from cattle fed a special diet that cuts its greenhouse gas emissions.

Marketing

Shake Shack launches a virtual summer camp

By Heather Lalley on Jul. 09, 2020

Consumers who purchase the chain’s Shack Camp Box can participate in a variety of summertime entertainment, while receiving restaurant coupons.

Marketing

What to do when restaurant social media goes wrong

By Heather Lalley on Jul. 08, 2020

Political unrest and divisiveness, coupled with pandemic stressors, has created an intense landscape for restaurant operators on social media.

Marketing

Starbucks, Denny’s join big brands pulling ads from Facebook

By Joe Guszkowski on Jul. 01, 2020

The #StopHateForProfit movement aims to put pressure on the company for its handling of hate speech and misinformation.

Marketing

The July 4 weekend sparks menu tie-ins

By Patricia Cobe on Jun. 30, 2020

Restaurants launch all-American specials to celebrate Independence Day.

Marketing

Chipotle launches virtual farmers market to help suppliers

By Joe Guszkowski on Jun. 30, 2020

The online platform will help its farm partners sell goods directly to consumers.

Marketing

Papa John’s teams up with Shaquille O’Neal to launch a new extra-large pizza

By Patricia Cobe on Jun. 29, 2020

The supersized Shaq-a-Roni boasts double the cheese and pepperoni.

Marketing

Domino’s starts curbside service

By Jonathan Maze on Jun. 29, 2020

The pizza chain is adding Carside Delivery as it continues to push carryout sales.

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