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Marketing

Restaurant marketing ideas and trends

Marketing

Popeyes launches a loyalty program

The chicken chain is creating a meal specifically for new loyalty members as it works to build membership.

Marketing

Wendy’s expands its deal with Rick and Morty

The burger chain says it has expanded its tie to the popular Cartoon Network program to include special beverage concoctions like a pickle-flavored Frosty.

Keyia Yalcin of Fishnet enlisted 10 other Black-owned restaurants in her city to mount a major promotion to mark Emancipation Day.

A proposed change in the playoff process would afford restaurants considerably more promotional opportunities this winter.

This week's curveball from Taco John's is the latest off-beat attention-grabber to prompt some head shaking.

The pizza chain's nemesis is auctioning off some of its weapons as one-of-a-kind digital assets.

The chain will donate to the Human Rights Campaign for every Ch’King it sells this month. Some saw it as a dig at Chick-fil-A.

The latest round of enticements for the uninoculated include free drinks at a favored eating or drinking spot.

Less than a month after announcing the fast casual’s partnership with tennis star Naomi Osaka, the athlete withdrew from the French Open to prioritize her mental health.

The chain partnered with drag queens to create three limited-time dishes, with $1 from each going to an organization that supports human rights, trans people and the LGBTQIA+ community.

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