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Marketing

Restaurant marketing ideas and trends

Marketing

Cashing in on the eclipse

 By Patricia Cobe on Aug. 18, 2017

As the skies darken, restaurants are lighting up with specials.

Marketing

Quaker Steak & Lube debuts combo meal deal

 By Restaurant Business Staff on Oct. 13, 2017

The casual chain is offering diners two of its Custom Built Combos for $20.

Marketing

Carl’s Jr. opens Manhattan unit with Broadway-style musical

By Heather Lalley on Jan. 31, 2018

Watch out, Lin-Manuel Miranda.

Marketing

Customers leak details on Dunkin' Donuts’ new snack program

By Peter Romeo on Apr. 06, 2018

Word spread on social media about a small test of items intended as afternoon add-ons.

Marketing

4 ways to maximize social media

By Lisa White on May 25, 2017

Some tips from the NRA Show on the best way to get those likes, favorites and shares.

Marketing

Building a local presence on Facebook

By Amanda M. Westbrooks on Mar. 29, 2012

Attendees learned that there are three steps to building and promoting a local presence for your brand on Facebook:.

Marketing

Top 10 marketing stories of 2014

By Kelly Killian on Dec. 30, 2014

Technology and social media fueled many of the year’s marketing successes and missteps at restaurants. A couple of operators, though, found new life in old tricks, doubling down on discounting and resurrecting in-demand LTOs.

Marketing

2015’s marketing highs and lows

By Kelsey Nash on Dec. 10, 2015

A look back reveals which restaurant chains struck out, and which ones knocked it out of the park.

Marketing

3 unwritten rules of food porn

By Alaina Lancaster on Oct. 03, 2016

Good lighting and delicious-looking food are givens for attracting foodie eyeballs. But here are a few lesser-known best practices.

Marketing

How restaurants are pitching in after Hurricane Harvey

By Lisa White on Aug. 30, 2017

From gift card collections to handing out meals, here are some of the ways they’re helping out during and after the storm.

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