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Restaurant marketing ideas and trends


Customers leak details on Dunkin' Donuts’ new snack program

Word spread on social media about a small test of items intended as afternoon add-ons.


4 ways to maximize social media

Some tips from the NRA Show on the best way to get those likes, favorites and shares.

Attendees learned that there are three steps to building and promoting a local presence for your brand on Facebook:.

Technology and social media fueled many of the year’s marketing successes and missteps at restaurants. A couple of operators, though, found new life in old tricks, doubling down on discounting and resurrecting in-demand LTOs.

A look back reveals which restaurant chains struck out, and which ones knocked it out of the park.

Good lighting and delicious-looking food are givens for attracting foodie eyeballs. But here are a few lesser-known best practices.

From gift card collections to handing out meals, here are some of the ways they’re helping out during and after the storm.

The chain will offer couples its Campfire Feast for $44.

The marketing event typically takes place during midwinter, with operators offering prix-fixe menus to lure diners during the slower season. So, how can operators make the most of Restaurant Week?

It’s the first time online grocer Peapod has joined forces with a restaurant brand for its prepackaged kits.

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