facebook pixal
Operations

Do consumers trust restaurants to protect their health?

A new survey indicates that safety and sanitation perceptions impact diners’ willingness to return to restaurants.
Restaurants
Photograph: Shutterstock

Almost half of consumers—47%—trust restaurants and bars to take the necessary steps to ensure their health and safety in the future, according to a new study by Magid, a research consultancy based in Minneapolis. But near-term confidence is lower, the survey found, with only 31% of consumers planning to dine in within the next three months.

The six-month outlook is a bit brighter: 57% of respondents said they expect to visit a restaurant by the fall. The study revealed that certain sanitation and safety protocols may influence a decision to dine in sooner.

• 64% would consider an earlier visit if a restaurant installed automatic doors.

• 56% would like restaurants to provide personal sanitation kits at each table.

• 55% would feel more at ease if visible hand-washing stations for employees were installed.

• 39% will avoid ordering beverages that are not served in the original can or bottle.

• 41% will avoid exchanging cash when dining at restaurants, bars or cafes.

Magid surveyed 1,000 consumers for the study.

Want breaking news at your fingertips?

Get today’s need-to-know restaurant industry intelligence. Sign up to receive texts from Restaurant Business on news and insights that matter to your brand.

Trending

More from our partners