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A look inside Sonic's new prototype

The new location in Oklahoma includes 18 docks, patio seating and the chain’s new brand identity.
Photographs courtesy of Sonic

The newest Sonic location isn’t just for commuters.

The drive-in chain this week announced the opening of its latest prototype, in Tahlequa, Okla. It features 18 docks for parked cars, a drive thru as well as a covered outdoor patio where customers can sit under string lights.

The location also has lawn games.

Photograph courtesy of Sonic

The prototype follows the chain’s launch of its new brand identity and advertising campaign this spring. The “Delight” prototype also features a large, brightly lit cherry on the side near its drive thru.

That’s an homage to Sonic’s signature Cherry Limeade beverage. The chain sells about 9 million of them every year.

Photograph courtesy of Sonic

The design of the location features red, blue and some yellow along with its new identity. Inside, the restaurant features a new kitchen layout designed to help employees operate more efficiently.

It’s also designed to work with the company’s new mobile order platform with contactless ordering and payment.

The company also said that its new design works well with previous formats as the company works to grow its footprint in the U.S. and internationally.

Photograph courtesy of Sonic

The second restaurant in the new design is under construction in Fort Worth, Tex., and is expected to open in July. Several Sonic franchisees are building or remodeling locations under the new design, the company said.

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