Jonathan Maze
Editor-in-Chief
Articles by
Jonathan Maze
Page 124Marketing
Starbucks will double spending with diverse suppliers by 2030
The company said that it would spend $1.5 billion with suppliers owned by Black, Indigenous and People of Color. The coffee giant spent nearly $800 million last year.
Financing
Why Burger King couldn’t compete in the Chicken Sandwich Wars
The Bottom Line: The chain’s Ch’King sandwich was good, but it didn’t generate hoped-for sales and was outperformed by both McDonald’s and KFC.