Jonathan Maze
Editor-in-Chief
Articles by
Jonathan Maze
Page 159Financing
Krispy Kreme sets terms for a $600M IPO
The company set terms for its upcoming offering and started talking to investors as it seeks a return to the public markets.
Marketing
McDonald’s will finally kick off its loyalty program
MyMcDonald’s Rewards will be available on July 8 as the chain seeks to join companies like Starbucks and Dunkin' in marketing directly to consumers.