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The chain is testing in three markets before a national launch next year.
The campaign highlights the 51 “real” ingredients the company uses for its menu.
Also, JAB probably won’t buy Starbucks, and Papa John’s looks at a new logo, says RB’s The Bottom Line.
In RB's podcast, "A Deeper Dive," Technomic’s Robert Byrne talks about customer perception at chains such as Chipotle, Chick-fil-A and Starbucks.
But the return will be for a limited time, “while supplies last.”
Deals and gimmicks show how competitive QSR is, but there are definite dangers, says RB’s The Bottom Line.
The burrito chain now lets customers order delivery from its app, with provider DoorDash.
Richard Blais and Kimbal Musk are among those who will mentor growing food companies in the Chipotle Aluminaries Project.
Companies move headquarters all the time, but it can be disruptive, says RB’s The Bottom Line.
The location, which reportedly sickened more than 600 people, had recently been cited for improper food temperatures.
These emerging chains are the growth vehicles to watch—the ones poised to be major industry players in the coming years.
Food trends and recipes to keep menus fresh
New restaurants and soon-to-open concepts worth monitoring
RB’s exclusive ranking of the highest-grossing independent restaurants
Peter Romeo highlights the moments restaurateurs miss at their own peril
These 50 ideas go beyond what’s “cool” to deliver smart, trend-forward solutions that might just serve as an inspiration for others.