Cracker Barrel

Financing

A brief history of Sardar Biglari’s decade-long campaign against Cracker Barrel

The Bottom Line: The activist investor and owner of Steak n Shake has tried several times to get on the family-dining chain’s board, with no success. It’s not stopping him from trying again.

Leadership

Sardar Biglari makes yet another run at revamping Cracker Barrel’s board

The big shareholder has tapped former Noodles CEO Kevin Reddy and former Bloomin’ executive Jody Bilney in his sixth attempt to get a foothold within the company.

A.m. specialists young and old are enlivening the morning market in a push for younger, more affluent patrons. Grab a breakfast cocktail and read how.

In a push to expand its customer base and increase check averages, the chain is focusing on breakfast customization, plant-based choices and on-trend menu items.

The chain wants to attract different types of guests, particularly younger people who spend more.

The Bottom Line: The owner of Steak n Shake, who has tried and failed repeatedly to get on the Cracker Barrel board or get it to pay a higher dividend, wants Sandra Cochran replaced.

The delivery-only outlet in Hollywood marked uncharted territory for the 53-year-old brand, but it's well on its way to opening more.

The chain will make multiple small adjustments in coming quarters to see how customers react.

Innovation comes to the breadbasket, as restaurants upgrade service, variety and quality.

William Cronnon was injured after he drank a cleaning product called Eco-San, thinking it was ice water, at one of the chain's restaurants in 2014.

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