Dave & Buster's

Marketing

With live sports quieted by the pandemic, chains turn to esports

Chipotle, Buffalo Wild Wings and more are diving into competitive, organized video gaming to build brand engagement among a coveted demographic.

Marketing

With sports on hold, restaurant chains hunt for new ways of entertaining guests

The limitations of social distancing are turning restaurateurs into impresarios.

The eatertainment chain is gradually reopening units amid the pandemic, with reduced hours, fewer games and a scaled-down menu.

John Hockin, the new board member, is managing director of KKR, which holds more than 10% of the struggling eatertainment chain’s stock.

First Cheesecake Factory, then BJ’s Restaurants, now Dave & Buster’s. RB’s The Bottom Line looks at the latest trend in investing amid the coronavirus.

The struggling eatertainment chain said it will use the money to “strengthen its balance sheet.”

The food and games chain has a deal with Jefferies to sell up to $75 million in stock to strengthen a balance sheet damaged by the coronavirus shutdown.

The eatertainment chain, which has shuttered all stores due to COVID-19, has about 15 weeks’ worth of cash available.

The food and games chain put a cap on the percentage of shares investors can own following a steep drop in its share price.

Chuck E. Cheese and Dave & Buster’s face weeks without game-playing customers, which could be devastating.

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