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McDonald's

Financing

McDonald's franchisees say new Dollar Menu will do well

 By Jonathan Maze on Jan. 23, 2018

But operators in an Instinet survey say the menu and other changes won't help their profits.

Marketing

This week's restaurant nightmares: Real or fake?

 By Peter Romeo on Apr. 24, 2018

Some of the industry's biggest names were smeared this week by developments that seemed too far-out to be true. That's because they weren't. Except for those court developments.

U.S. Foodservice helps set food safety standard

By Restaurant Business Staff on May 17, 2010

ROSEMONT, Ill. (May 17, 2010)—U.S. Foodservice is continuing its commitment to food safety by hosting atechnical working group established to standardize...

McDonald's to test all-day breakfast beginning in April

Mar. 30, 2015

After years of balking because of operational issues at offering the a.m. menu all day, the burger giant will give it a try next month.

McDonald's boils a frog

By Peter Romeo on Mar. 10, 2016

Gradualism is helping the chain exit its discounting bind while delivering the sort of value that other chains are finding tough to concoct.

Food

5 off-the-wall menu items chains are banking on

By Kelsey Squire on Oct. 05, 2016

Burger-inspired beer is just one of the over-the-top offerings debuted by chains in recent weeks.

Financing

Drive-thru of the future

By Dina Berta on Feb. 07, 2017

We’ve seen the drive-thru of the future and it is easier, faster and friendlier.

Operations

This week’s 5 head-spinning moments: Reverse is the new forward

By Peter Romeo on Apr. 28, 2017

Some big chains are reversing themselves on customization, delivery, portioning and new-age staffing moves.

Marketing

This week’s 6 head-spinning moments: Fashion forward

By Peter Romeo on Oct. 13, 2017

Consumers showed how their preferences are shifting, while restaurants bet on where those directions will take them.

Financing

More customers boost McDonald's

By Jonathan Maze on Jan. 30, 2018

In 2017, the company generated positive traffic for the first time in five years.

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