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Ninety Nine Restaurants

Marketing

Capitalizing on Friendsgiving

The made-up holiday offers an opportunity to serve the Thanksgiving crowd before their traditional turkey dinner. Here's how seven restaurant operations are capitalizing on the opportunity.

2017 Top 500: Varied Menu

Overall, the varied menu category is flat, up .3% in sales to $23.9 billion and .5% in units to 7,792.

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