Popeyes

2016 Top 500 restaurant chains

More than half of the restaurant industry’s $491 billion in sales come from the Top 500 chains. And these giants grew at a modestly stronger rate, both in terms of sales and store counts, than the industry overall. Restaurant Business focused on the leading 250 performers to identify trends for our first-ever special report delivering lessons from Technomic’s annual Top 500 Chain Restaurant Report. This special package includes lessons for all operators from the largest chains by segment, menu category and more.

Marketing

5 brands whose ads make consumers the hungriest

See which brands excel at making diners think with their stomachs, according to Technomic's Consumer Brand Metrics.

Get ready for the spread of fake news about serving dog and some creative lying by opportunists.

Restaurant Brands International is choosing its own chief for the chain.

The top and fastest-growing chains don’t always align with average total menu items in their sectors.

The concepts winning with their marketing efforts aren’t necessarily grabbing the full audience. Here’s a look at the chains resonating with different genders as well as those scoring with both.

Citing first amendment protection, a New Orleans judge recently threw out charges of defamation, libel, and unfair business practices leveled against novelist Anne (Interview With a Vampire) Rice last February by Al Copeland, former owner of Popeyes and Churchs.

Burger King’s parent company will buy the fried-chicken giant, lending its global resources

A roundup of developments affecting franchisees and franchisors.

See which 10 chains are winning with chicken that consumers say they can't get anywhere else.

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