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Rubio's

Food

7 new items rolling out on restaurant menus this summer

 By Patricia Cobe on Jul. 30, 2018

Seasonal ingredients and timely tie-ins are powering chain menus right now.

Top 500 Chains

Rubio’s

 Jun. 19, 2018

2016 Top 500 restaurant chains

Jun. 21, 2016

More than half of the restaurant industry’s $491 billion in sales come from the Top 500 chains. And these giants grew at a modestly stronger rate, both in terms of sales and store counts, than the industry overall. Restaurant Business focused on the leading 250 performers to identify trends for our first-ever special report delivering lessons from Technomic’s annual Top 500 Chain Restaurant Report. This special package includes lessons for all operators from the largest chains by segment, menu category and more.

Marketing

6 ways to promote National Burrito Day

By Patricia Cobe on Apr. 04, 2018

Chains are celebrating the tortilla-wrapped icon with a variety of themed deals.

Consumer Trends

Customers’ most-craved seafood

By Lizzy Freier on Dec. 21, 2017

See which 10 chains are winning with seafood that consumers say they can’t get anywhere else.

Consumer Trends

The 10 most craveable chain tacos

By Lizzy Freier, Michelle Zalesny and Dora Meza on Jul. 07, 2017

Click through to see the list of consumers’ most-craved restaurant tacos, from Mexican joints to burger chains.

Top 500 Chains

Rubio's

Jun. 12, 2017

The chain is known for its Baja-inspired fish tacos

Rubio's

Jun. 11, 2017

Home to fresh cuisine inspired by the Gulf Coast of Baja, Mexico, including signature fish tacos

2017 Top 500: Mexican

By Restaurant Business Staff on Jun. 08, 2017

The Mexican category overall saw sales increase by 0.9% to $18 billion and units by 4.1%, to 12,656.

Workforce

3 ways to use staff personality tests

By Alaina Lancaster on Jun. 02, 2017

Operators are using the assessments for more than just the hiring process.

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