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Smashburger

Marketing

3 trendlettes we’re watching for June

 By Alaina Lancaster on May 31, 2016

Three major U.S. restaurant chains are giving their social media and loyalty programs a twist. Will those changes be brilliant, or a bust?

2016 Top 500: The movers and slippers

 By Sara Rush Wirth on Jun. 21, 2016

Operators can learn from the chains jumping up the ranks, as well as those that slipped down.

Food

How leading chains stack up by menu size

By Lizzy Freier on Mar. 16, 2017

The top and fastest-growing chains don’t always align with average total menu items in their sectors.

The Week in Ideas, June 17, 2011

By Restaurant Business Staff on Jun. 17, 2011

This week two big names in food joined forces. A couple of scammers had a good idea, until a Smashburger employee got a better idea. And we offer an idea of our own to some of your misguided patrons.

Smashburger

Jun. 11, 2017

Known for its made-to-order burgers that are smashed onto a grill, then seasoned and seared

I am mommy blogger, hear me roar

By Patricia Cobe on Mar. 01, 2012

When Moe’s Southwest Grill heard that the annual BlogHer Food conference was coming to their hometown of Atlanta, the marketing department scrambled.

Food

Smashburger debuts holiday pass

By Restaurant Business Staff on Oct. 31, 2017

The pass allows consumers to purchase an entree for $1 from Nov. 15 to Jan. 9.

The week in franchising, April 3, 2012

By Peter Romeo on Apr. 03, 2012

A roundup of developments affecting restaurant franchisees and franchisors.

Financing

Jollibee takes a bigger stake in Smashburger

By Jonathan Maze on Feb. 13, 2018

The Philippines-based foodservice company now owns a majority of the burger chain.

Pizza steps up

By Patricia Cobe on May 28, 2013

Is “better pizza” following in the footsteps of “better burgers” as the next fast-casual star? Some industry veterans are betting on it, including...

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