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Smoothie King


How to keep alcohol flowing at fast casuals

Many fast-casual operators are experimenting with different strategies to sell these beverages in a counter-service environment, most often without a dedicated bar. Several operators are discovering that profitable sweet spot between fast and casual.

Easing the way to smooth sipping

The definition of a smoothie has been blended as much as the drink, but basically, smoothies are fruits and juices whirred with ice until thick and smooth.

Breakfast bowls have several selling points: They’re more adaptable to experimentation; they can be healthy or hearty; and they offer a perception of value.

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