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Beverage

New strategies to boost soft drink sales

 By Maggie Hennessy on Jun. 21, 2016

Not all chains are willing to turn their backs on high-margin sodas. Instead, some are giving on customers who are big purchasers more reasons to buy.

Marketing

Mastering social media's new tools: Facebook

 By Benita Gingerella and Lisa White on Sep. 18, 2017

Facebook’s 360 photos and videos allow brands to give users a more interactive and immersive social media experience.

Let them eat Wii

By Restaurant Business Staff on Sep. 03, 2009

Unless you have a '50s-themed restaurant, juke boxes and sock hops don't meet the modern entertainment desires of customers that are used to loud noises,...

Beverage

Non-alcoholic beverages get spicy

By Lizzy Freier on Sep. 20, 2016

Coffees, frozen drinks and shakes get a kick of heat from chili peppers.

Workforce

3 reasons it’s so hard to staff restaurants in 2017

By Alaina Lancaster on Nov. 16, 2017

And how restaurants are convincing staff to stick around against all odds.

Price breaks on tax day

By Restaurant Business Staff on Apr. 13, 2012

Come April 17, consumers across the country can release a tax-free sigh of relief over a celebratory discounted meal. A number of large chains and smaller indy restaurants are offering special breaks on what some customers consider the nation’s most dreaded day: Tax Day.

Restaurateurs' advice to the new president

Nov. 09, 2016

A group of restaurant-chain CEOs offered their advice to the next chief executive as the race moved into the home stretch.

Operations

This week’s 5 head-spinning moments: Making restaurants great again

By Peter Romeo on Jan. 19, 2018

When the happy talk is all about taxes, you know this was a good spell for restaurants. Also on the plus side: a cover-up for breastaurants, a lovefest for the big burger chains and bitcoins make an inroad.

Driving business indoors

By Patricia Cobe on Mar. 11, 2014

After more than 60 years in business, Sonic adds an indoor prototype for cold-weather markets.

Consumer Trends

How chains are connecting with consumers

By Jill Failla on Jan. 17, 2017

In addition to measuring chains’ operational attributes, Technomic also rated their connections to consumers through a series of questions designed to gauge loyalty and perception of a brand.

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