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Starbucks

Financing

Starbucks' incredible loyalty program can only take the company so far

 By Jonathan Maze on Feb. 02, 2024

The Bottom Line: The coffee shop giant said its problems with occasional customers last quarter were “transitory.” Fixing that problem will be a big challenge.

Financing

Here are 5 big details Starbucks just revealed to investors

 By Jonathan Maze on Feb. 01, 2024

The coffee shop chain sells a lot of gift cards, has plans for late-night delivery and new product introductions. And young people like their beverages cold.

Financing

Starbucks defends its China strategy, even as rival Luckin surges

By Jonathan Maze on Jan. 31, 2024

The coffee shop chain expressed confidence in its key China market despite soft sales there. “We are not interested in entering the price war.”

Financing

Starbucks loses the occasional customer

By Jonathan Maze on Jan. 30, 2024

The coffee giant reported strong results from its loyalty members, who came into its shops more often and spent more in the process. But everybody else was a problem.

Food

Starbucks is taking its olive oil coffee national

By Jonathan Maze on Jan. 29, 2024

The coffee giant will start selling its Oleato beverages throughout the U.S. this week and is adding a new option for good measure.

Financing

Starbucks' U.S. sales apparently took a big hit late last year

By Jonathan Maze on Jan. 25, 2024

The coffee chain’s sales and traffic slowed from October through December, according to the research firm Earnest Insights, the latest evidence of a slowdown.

Financing

After a critical self-assessment, Starbucks pursues a course correction on labor

By Peter Romeo on Jan. 23, 2024

Management says it’s regearing for life as a partially unionized business, in part by improving baristas’ experiences.

Financing

Laxman Narasimhan takes the helm of a changing Starbucks

By Jonathan Maze on Jan. 22, 2024

More than a year into the job, “Laks” is putting his stamp on the coffee giant. His efforts will be critical to the venerable company’s future.

Financing

Starbucks works to keep pace with its customers

By Jonathan Maze on Jan. 19, 2024

Once known for being a “third place” between work and home, the coffee chain has evolved into a convenience-focused giant serving increasingly complex, customized beverages. Keeping pace can be difficult.

Workforce

U.S. Supreme Court agrees to hear an appeal from Starbucks

By Peter Romeo on Jan. 12, 2024

The coffee chain wants the nation's highest court to decide if employees were truly dismissed because of their union activities.

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