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Starbucks

Operations

What Starbucks has tried and scrapped over the years

Restaurant Rewind: The coffee giant has explored a wide array of secondary businesses, only to refocus on its core operation.

Marketing

Starbucks and Delta will let their customers link loyalty accounts

The coffee giant is partnering with the airline in the most prominent example yet of a major restaurant chain expanding the scope of its loyalty beyond its locations.

Working Lunch: The polarization is spilling into the workplace, with 26% of employees already saying they feel the effects in their job experiences.

Working Lunch: The give-and-take on scheduling and firings could have repercussions for all chains.

A Deeper Dive: RB editor Peter Romeo joins Jonathan Maze to discuss the continuing unionization push at Starbucks and what’s next on the California wage law.

Starbucks had the best week in its history after introducing its fall menu and Dunkin’ had stronger traffic, too.

The two chains both revealed plans to invest $400 million or more into their businesses, joining a list of companies that have put cash behind revitalization plans.

The Bottom Line: The coffee giant has changed top executives and its operating structure, increased pay and benefits, and promises major new equipment upgrades. Here’s a rundown.

The coffee giant will add new equipment, training and employment benefits to improve efficiency and generate more sales. But it also plans to build another 2,000 domestic locations.

The coffee giant will integrate non-fungible tokens, or NFTs, into Starbucks Rewards, which will give customers new ways to engage with the brand.

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