Starbucks

Here’s how Starbucks’ Web3 loyalty program extension will work

By Jonathan Maze on Dec. 08, 2022

Starbucks Odyssey, a major expansion of the company’s Rewards program into the metaverse, enables customers to collect NFTs and points through interactive activities.

Premium

Financing

For Starbucks, unspent gift cards become a big business

By Jonathan Maze on Dec. 02, 2022

The Bottom Line: As customers returned to Starbucks, revenue from unspent gift cards did, too, providing the coffee giant with a weird and profitable source of funds.

Workforce

Starbucks' union drive spills over to Peet's

By Peter Romeo on Nov. 29, 2022

The group organizing Starbucks says it is working with the staffs of two Peet's units to hold elections.

Workforce

New union aims to boost restaurant workers' wages in the South

By Peter Romeo on Nov. 21, 2022

The organization will consist of employees from all service businesses, providing more clout. Membership will also be transferable across industries.

Workforce

Union tries to hijack Starbucks' Red Cup Day, rouse shareholders

By Peter Romeo on Nov. 17, 2022

Starbucks Workers Union announced its own Red Cup Day after alleging the company is misleading investors. The attempts to court customers and stockholders come as contract negotiations are underway.

Operations

Target starts curbside delivery of Starbucks drinks

By Peter Romeo on Nov. 16, 2022

The retailer said 200 of its stores will add the service before the start of the holidays. It proved "very, very popular" in a Q2 test, an executive commented.

Workforce

Angered by schedule changes, the staff of an NYC indie decides to unionize

By Peter Romeo on Nov. 04, 2022

The 11 employees of Brooklyn's Daily Press have petitioned federal regulators for the go-ahead to vote on joining Workers United, the same group behind the Starbucks union drive.

Marketing