Taco Cabana


Souplantation, Sweet Tomatoes get new CEO

The twin chains’ new owners have tapped a turnaround vet to reinvigorate the buffet brands.

Top 500 Chains

Taco Cabana

Parent Fiesta Restaurant Group brought in a fine-dining veteran as the new CEO of the chain

Offers housemade tortillas, salsas and other Mexican favorites at affordable prices

The Mexican category overall saw sales increase by 0.9% to $18 billion and units by 4.1%, to 12,656.

Parent company Fiesta Restaurant Group has reached into fine-dining for its new chief.

The parent of Taco Cabana and Pollo Tropical said it will review its strategic direction, including a pending split of the brands.

More than half of the restaurant industry’s $491 billion in sales come from the Top 500 chains. And these giants grew at a modestly stronger rate, both in terms of sales and store counts, than the industry overall. Restaurant Business focused on the leading 250 performers to identify trends for our first-ever special report delivering lessons from Technomic’s annual Top 500 Chain Restaurant Report. This special package includes lessons for all operators from the largest chains by segment, menu category and more.

The chain has hired a vice president of marketing and a new executive chef.

As separate businesses, Pollo Tropical and Taco Cabana will no longer compete for resources, execs said.

Meanwhile, a deluge in Florida kept some Pollo Tropical customers away, says the parent of both brands, Fiesta Restaurant Group.

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