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Taco John's

Marketing

Taco Bell wants to cancel its rival's trademark for 'Taco Tuesday'

 By Jonathan Maze on May 16, 2023

The fast-food Mexican chain has petitioned the U.S. Patent and Trademark Office to end Taco John’s registration for the Taco Tuesday trademark, which it has owned for years.

Financing

Taco John's makes a big push

 By Jonathan Maze on Nov. 10, 2022

The Mexican fast-food chain has been making changes to everything from its branding to the location of its corporate staff. The moves are starting to pay dividends with faster growth.

Leadership

Taco John’s names Mark Kocer COO

By Jonathan Maze on Oct. 10, 2022

The 30-year industry veteran will oversee day-to-day operations at the Mexican chain.

Food

Consumers rank their favorite tacos

By Patricia Cobe on Sep. 15, 2021

These 10 chains serve the most craveable tacos, according to Technomic consumer data.

Marketing

4 restaurant marketing moves that still merit a ‘Huh?’

By Peter Romeo on Jun. 09, 2021

This week's curveball from Taco John's is the latest off-beat attention-grabber to prompt some head shaking.

Leadership

Taco John’s hires a CFO

By Heather Lalley on Feb. 11, 2021

Richard Bundy is the latest addition to the chain’s C-suite.

Food

Big flavors come onto menus at full speed

By Patricia Cobe on Oct. 13, 2020

Taste Tracker: New items bet on pumpkin and spice beyond lattes, accents from around the world, and the bolder the better.

Leadership

Greg Miller named Taco John’s chief operating officer

By Jonathan Maze on Sep. 22, 2020

The longtime industry executive will focus on generating sales with improved restaurant performance.

Financing

Taco John’s Jim Creel on the coronavirus, expansion and LeBron James

By Jonathan Maze on Jul. 22, 2020

The Mexican fast-food chain’s CEO joins the RB podcast “A Deeper Dive” to discuss how his chain has responded to COVID-19, and also Taco Tuesday.

Financing

Mexican restaurants did record business on Cinco de Mayo

By Jonathan Maze on May 07, 2020

Consumers flocked to local and chain restaurants to get tacos as the holiday landed on a Taco Tuesday, overwhelming some operators.

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