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TGI Fridays

8 chains aiming at voters on Election Day

Operators are looking to cash in on the chatter surrounding this year’s presidential race.

TGI Fridays announces initiative to accelerate growth

TGI Fridays intends to sell most of its 247 company-run units to current and new franchisees who agree to renovate the restaurants and construct stores on what the company termed an “accelerated timetable.”

Mick McGuire, an investor known to play an active role, also wants a seat for himself.

Technology and social media fueled many of the year’s marketing successes and missteps at restaurants. A couple of operators, though, found new life in old tricks, doubling down on discounting and resurrecting in-demand LTOs.

The creator of breakthrough items like the Doritos Locos Taco will now be charged with differentiating the casual brand from the pack.

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