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Wendy's

Operations

Wendy’s will start using more easily recycled cups

The burger chain said it plans to start serving clear plastic drink cups in early 2022.

Marketing

Wendy’s is guaranteeing the quality of its new fries

The burger chain, which recently reformulated its french fries, will now replace the fries if they don’t arrive “hot and crispy.”

The burger chain is working with Google Cloud to help create new dining experiences for its customers.

The ad guru was also responsible for Little Caesars' "Pizza, pizza" campaign, for which he also provided the voice-over.

Consumers are once again eating breakfast away from home, and quick-service concepts are vying for their business with upgraded menus.

The company is also coming out with a new Big Bacon Cheddar Cheeseburger as it continues to upgrade its premium menu.

The chain’s 700-unit deal with Reef Kitchens signals that delivery-only locations could be the next big battleground for big concepts, said RB’s The Bottom Line.

The strategy is a key part of the chain’s ambitious global growth plans that include lower franchisee requirements and a new $100 million development fund.

The chain raised its expectations for 2021 and beyond as breakfast, digital and average check continued to deliver results.

The operator of six restaurant concepts has added 20 lodging properties to his holdings in a $211 million deal.

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