California Beef Council

Americans love to eat beef—according to Technomic’s 2019 Center of the Plate: Beef and Pork Consumer Trend Report, 69% of consumers eat beef at home or at a foodservice location at least once a week.

Beef has the potential to earn restaurants a lot of money. It’s relatively easy to prepare, it can be made into an array of delicious menu items and can be served up quickly to facilitate turning tables fast, too.