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BrandInsight
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JFOODO - The Japan Food Product Overseas Promotion Center

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Beverage

Japanese green tea offers a refreshing, new option for sober-curious diners

“The demands of Japanese green tea as a non-alcoholic beverage are increased not only in household consumption but also restaurant consumption among the sober-curious, a group of people who don’t drin...

Food

Japanese yellowtail trend hits United States market

In the United States, many people carefully select what they eat for every meal according to wanting to live a healthy lifestyle. So-called “seagan” and pescatarian diets, which limit meat c...