FROM OUR PARTNER
Every bag of chips began somewhere, but ours began with someone. Miss Vickie wanted better chips for her family, so she decided to make them using potatoes fresh from her family’s third-generation farm in Ontario, Canada.
Miss Vickie used simple and flavorful ingredients to create a delicious snack approved by four of the hardest-to-please taste testers around, her kids.
As more people discover the farm-fresh goodness of our Miss Vickie’s® Kettle Cooked Potato Chips, her influence keeps growing. Because providing good food is perhaps the greatest thing one person can do for another.
Consumers want 'food with a story'
To appeal to customers who are looking for something “real” or “natural,” some quick-service and fast-casual restaurant operators are offering products from brands with a known legacy.