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FROM OUR PARTNER

Univision Communications, Inc.

Univision Communications, Inc.

Univision Communications, Inc. is the #1 media company serving Hispanic America. Our media portfolio includes 2 national broadcast networks: Univision, one of the top 5 networks in the country, and UniMás. We also offer 14 cable networks; more than 120 local TV and radio stations; Univision.com, the most visited Spanish-language website; and an array of online and mobile apps.  On the consulting side, we work with clients and agencies to develop and execute their strategies to drive sales with Hispanics. We serve restaurant marketers in the areas of Strategy, Research and Consumer Insights, Marketing and Media Services and Measurement.  Please visit www.univision.net/restaurants for more.

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Marketing

How to win with Hispanic millennials

The industry is abuzz with insights about the ever-expanding Hispanic market. Hispanic millennials represent a unique opportunity for operators, but in order to attract them, operators need to understand what makes them tick.

Technology

5 ways restaurants can use technology to attract Hispanic consumers

Operators who use technology to attract Hispanic diners can build loyalty and attract new customers, too.

QSR operators can attract Hispanic diners by knowing more about their preferences, from social media use to meal preferences to health concerns and more.

Consumer spending among Hispanics is increasing, and according to recent data, eating away from home is a big part of that overall trend. But to capture this...