Trump tape as marketing inspiration
It was probably just a matter of time. With the world fixated on Donald Trump’s boasts about how he deals with women, a restaurant was sure to spot an opportunity for attention.
So it was for La Carnita, a Mexican chain in Toronto that specializes in street food—with an apparent sympathy to street language.
One of the more salacious parts of Trump’s sexist tirade was his claim of grabbing women by their genitals. “What if Donald said, ‘Grab her by the taco’... #LCeverywhere #tacotuesday,” La Carnita posted on its Instagram page, above a shot of two open-faced tacos.
The post went viral. La Carnita, to its credit, yanked it down and apologized profusely via Twitter. “We used a caption that was dumb, rude, and insensitive,” it tweeted, calling the move a big mistake.
Instead of accepting the about-face, social media users started detailing other bad-taste moves by the chain, such as posting a takeoff on the universal symbols for men and women’s bathrooms. In La Carnita’s versions, which had been removed months before the Trump controversy, the symbolic man is spying on the icon for a woman.
The controversy is still raging. The restaurant is hoping to tamp it down by promising sensitivity training for the whole staff.