Marketing
The Keith Lee Effect extends way beyond one TikTok restaurant critic
Once the domain of newspapers and magazines, restaurant criticism has spread to social media, where both reviewers and reviewees have the potential to become viral superstars.
Technology
This Philly bubble tea shop is letting AI run its marketing
Mi ’N Tea owner Kim Dieu had little time to create promos herself, so she turned to a new tool from POS provider SpotOn for help.