Marketing Bites
The weekly column from Managing Editor Heather Lalley, looking at the restaurant industry's latest marketing gimmicks, trends and campaigns.
The weekly column from Managing Editor Heather Lalley, looking at the restaurant industry's latest marketing gimmicks, trends and campaigns.
Also, fast casuals are boosting their loyalty programs and Red Lobster extended 2.22.22 promos all week.
Plus, Dunkin’ gets in on the NCAA athlete partnership action, McDonald’s teases the annual return of its minty-green treat, and more.