Food

On the Border revitalizes menu to drive bigger sales and new traffic

The Mexican casual-dining chain upgrades ingredients, plays up flavor to stay ahead of the competition.

This Premium Content is only available to rb+ Subscribers

Continue reading with one of the options below

or Subscribe

Restaurant Business Exclusive Content

Financing

What did the Starbucks CEO expect?

The Bottom Line: Howard Schultz needed just one bad quarter to make public his displeasure with the coffee shop chain. But the stage was set for that two years ago.

Financing

Investors regain their taste for Sweetgreen

The Bottom Line: The salad chain’s stock rose 34% on Friday after sales and profitability were better than expected. The company’s shares are above its IPO price for the first time in two years.

Financing

Here's a business tool to keep restaurant executives employed after a tough Q1

Reality Check: The first three months of 2024 weren’t easy on restaurant chains, but spin-doctoring proved to be. Indeed, there must have been a run on shovels.