Marketing
Chipotle’s Halloween Boorito promotion returns to restaurants in real life
Ghosties and ghoulies are invited to dine in costume on Oct. 31 to earn a discounted burrito for $6, which is a dollar more than last year.
Technology
Chipotle tests forecasting tech to ensure guests never have to wait for workers to cook more steak
Chipotle tests more advanced kitchen management system and technology to locate guests.