Technology

The fast-food giant is shifting spending to digital marketing and plans to invest “hundreds of millions” into digital innovation, including new ordering channels, personalization and loyalty.

Tech Check: There are signs that demand is slowing. But some are finding the convenience too good to quit.

Saving on labor, food and overhead costs has always been a priority for restaurant operators, but in recent years—with tighter competition and other challenges—it’s never been more important. When con...