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Amanda Kooser

Articles by
Amanda Kooser

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Financing

Kickstart your funding

Kickstarter is the biggest of a breed of sites that lets artists and business owners place their projects in front of the world and collect donations.

Restaurant websites have a bad reputation

Restaurant websites have been a hot topic online lately, but not in a good way. The recurring theme centers around the question, as first voiced in an essay at the online Slate magazine, “Why do restaurant websites suck?” Harsh, but we’re afraid to admit, true in a lot cases. Don’t be fodder for some blogger’s next post. Here’s help.

Loyalty loses the card

First came flimsy paper punch cards. Then came credit card-style loyalty cards that got lost in customers’ wallets. Now, a new set of apps and services are taking loyalty and rewards high tech with restaurants getting the added benefit of tracking customer data.

Cracking the QR code

The bottom line: Operators can reach new customers and stay on the cutting edge of technology trends by using QR codes—the pixilated black and white boxes...

Cracking the QR code

QR codes have been around for quite awhile, but they are starting to catch fire.

Technology

The future is (almost) now

2011 is just around the corner. Time to start thinking about your New Year’s restaurant technology wish list. You may soon be texting bills to your customers and updating your digital menu on the fly.

Case study: Training 2.0

TJ Schier, the president of restaurant training consultancy Incentivize Solutions and co-founder of Which Wich quickservice sandwich franchisee S.M.A.R.T. Restaurant Group, has a very specific mission for his employees. Make the guests say “Wow!”

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