Edit

Burgers

Marketing

Burger King lets AI do its new ads, with predictable results

The creepy, robotic ads mock the growing use of artificial intelligence in various industries.

Food

McDonald’s just made another huge change to its burgers

The company removed artificial flavors, preservatives and colors from its classic burger lineup.

The company is also reshuffling its business organization to oversee a more franchised business.

Chains like McDonald’s and Shake Shack find themselves torn between pricing and traffic, says RB’s The Bottom Line.

The company is testing a McGriddles French Toast breakfast sandwich as it seeks to win back breakfast customers.

The company hopes the improvements and a focus on speed will bolster sales.

In the latest edition of RB's podcast, "A Deeper Dive," we also talk about Chipotle’s recovery from food safety-related sales challenges.

Nick Delligatti, the great-grandson of Big Mac inventor Jim Delligatti, becomes McDonald’s first fourth-generation operator.

Demand is up for plants between buns, and operators are answering the call.

Former Moe’s executive has a growth plan for the burger chain.